By Jacob Bembry
Greene Publishing, Inc.
Ted Turner, the founder of CNN, once sounded the death knell for newspapers. He predicted that the newspapers would be dead in 10 years. It was proven that Turner was no prophet. That was 30 years ago and newspapers are still around. While people may turn to the Internet for their news, the top websites in the top 25 markets in the United States are those owned by newspapers.
The theme of National Newspaper Week is “Newspapers are the number one source of local news.” Many times, people will read a story in a newspaper. TV stations and bloggers pick up the stories.
Buy a copy of The Madison Enterprise-Recorder or The Madison County Carrier. Read the front page then look at the inside. There are stories and photos and columns. These are stories that TV stations and daily newspapers do not carry.
If one has ever wondered about the impact that a newspaper has, consider the following facts from the Newspaper Association of America:
•Last month, ten million adults used Twitter; 164,000,000 (that’s 164 million) read a newspaper last week.
•Last month, 82 percent (or 82 out of 100) of adults took some action as the result of a newspaper ad.
•Each year, the Super Bowl attracts almost half the population (49 percent); during Super Bowl week, almost three-fourths (70 percent) of U.S. adults reads a newspaper.
Greene Publishing, Inc. realizes that there will soon come a day when newspapers are distributed in other ways. That’s why the mad scientists in the Greene lab are working on a few potions to enhance the newspaper and the way that it gets to their readers. Greene Publishing, Inc. does not just want to follow trends in social media; they want to set a few trends of their own.
Right now, grab a cup of coffee and sit at your table or in your easy chair and read the rest of The Madison Enterprise-Recorder. It’s the oldest weekly newspaper in Florida and it will be around for a long, long time.